We live in a digital world, so it’s easy to get wrapped up in liking, sharing, tweeting, and pinning. But it’s also important to get back to the basics because, though it feels like it sometimes, not everyone is online. Most of the information we need is only a Google search away, but there’s something to be said about seeing and experiencing things in the real world. This … [Read more...]
How to Make a Successful Business Card for Networking Events
As an avid conference attender, I love traveling to new places and meeting cool people. But I'm the first to admit that the conference scene can be tiring. And talk about sensory overload! There's so much to do, see, and hear at every event. When the people I meet turn into a blur of faces, I rely on their business cards to jog my memory. Some cards are really fun and … [Read more...]
What It Takes to Make a Good Logo for Yourself
Even if you don't own a fun new startup or a multi-million dollar company, a logo can work wonders for your career. It's a great way to introduce yourself when people visit your website or to give employers a glimpse of your personality if you're looking for a job. The most important thing is to get a logo that's true to your identity. I love my logo for that very reason. … [Read more...]
How to Win Influencers and Their Fans
It would be nice if we could have a million instant fans whenever we created a new project, product, brand or event. When growing something, it takes time and hard work with no guarantee of success. However, sometimes you just need to win over or leverage one person to get the ball rolling. This is why celebrity marketing is so important to so many companies. You can do … [Read more...]
When Your Branding Is On Target
I recently received a complimentary 30 minute Brand Session from Cover Paige Creative. It was my prize for coming in 2nd place in the B-Link Biz Contest through the Blogalicious Marketing Network. #BLinkBiz I was really pleased with my brand consultation with Cara of Cover Paige Creative. I did re-brand in January of this year and that helped me streamline who I am and … [Read more...]
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