I am still totally missing Lake Buena Vista, FL and The Niche Parent Conference. It came and went so quickly! I’m always thinking about how I want to brand myself during a blog conference and make it easier for other bloggers to recognize me and make the connection that Jen is indeed @JaelDesignsInc of Jael Custom Designs! I will have my business cards as usual but, I wanted something more. I’m notorious for calling bloggers by their social media handles until we really get a chance to build our relationship personally and connect on a first name basis. I find it helpful to wear a Twitter branded tee when I attend conferences. Twitter is where I tend to hang out the most and engage so that is how people identify me. It’s really funny because certain people call me Jael and I’ve gotten so use to it that I answer to it now! I absolutely love my Bling Twitter handle tee designed by Shootie Girl. I wore it in my Sponsor (Unofficial Bloggers Anthem) Music Video. I make it a point to wear it at least one day during a blog Conference. I also have another Twitter inspired tee that I designed and printed with Big Frog. It says… On the front: Are You Social? (Tweet Me!) On the back: Follow Me @JaelDesignsInc #SocialButterfly
I have a few gadgets that I tote around with me at conferences. While I was at the Niche Parent Conference I had my phone(s), iPad and Laptop! I make it a point to customize my devices so that again, I am visibly noticeable and nobody is guessing who I am. I even made my phone background & home screen my business card image. I’ll read someone’s t-shirt or badge and run up to them because I’ve been waiting to meet them in person for a while. I love blog conferences because I get to connect with people I have been speaking to online and reconnecting with others I’ve had the privilege of meeting at a previous conference. I love when it feels like it’s a reunion! My gadgets are currently labeled with Mabel’s Labels and it’s my Twitter handle! I also have a cute luggage tag thanks to Mabel’s Labels. It just makes sense for me to use that again… because it’s where I engage the most online. I’m all about branding myself and being a walking billboard! I think it’s a great way to advertise YOU! It takes the guessing out the way and in some cases the awkwardness.
I was on Facebook when I saw Michelette of Mimi Cute Lips post about her newly customized blog branded tote bag. She stated that she was ready for blog conference season and I was so taken and loved that idea. She also has a customized branded tees, so you can’t miss her at a conference because she is broadcasting that she is Mimi Cute Lips! Mimi’s tote bag clearly shows you her designed logo along with her blog address and Twitter handle. These branded items are great additions to have along with your business card. There is no doubt in my mind that if I were to attend the same blog conference as Mimi, I’d be able to pinpoint her with no problem because she would be a walking billboard of her brand! I think she made great choices to brand herself. Mimi has great style and she recently got an awesome pair of branded earrings. They are too cute! Be sure to pay Mimi’s blog a visit, she shares her life, love of arts & crafts as well as travel. I also love Mimi’s daily quotes on her Facebook Page, she keeps me inspired and has an adorable family!
Michelle of Divas with a Purpose posted about her customized luggage on Instagram. One says “Diva” the other says “Divatude” and I think they are so awesome. If I were to see Michelle upon checking in at our host hotel I would immediately be able to identify her. I am familiar with her Twitter handle and blog so it would be easy for me to make that connection. I think custom branded luggage is a great idea to be a walking billboard while traveling. I also think it’s a great conversation starter. Just imagine how many questions you may get based upon what your luggage says while out and about. It’s always nice to see the creative ideas bloggers come up with to brand themselves. Michelle also participates in events where she has mastered branding her booth with promotional “Diva” and “Divatude” items. Another bonus to this is when you have promotional items that are given away or sold; you now have a street team of others that are advocating for your brand. Be sure to check out Michelle’s blog filled with inspiration, motivation & empowerment.
Tip: A HUGE bonus is to make sure that all your social media profile pictures are up to date and look like you do RIGHT NOW! That can help tremendously at a blog conference or any other networking event for that matter. Oh… and please don’t get offended if people take a moment to put two & two together… ESPECIALLY if your profile picture is your logo! If your social media profile pictures are your logo, then you should absolutely be walking around with branded items so other people can make that connection. #ImJustSaying So, how are you a walking billboard? I’d love to see and shout you out!